BULL TROUT CONSERVATION AND RECOVERY

KEY SERVICES:

• Branding

• Strategic Planning

• Communications & Outreach

Working with the Burns Paiute Tribe, Samara Group was hired to develop an Outreach and Education Plan with accompanying branded materials to support bull trout recovery. The process to create the plan included a 2-day meeting with 20 local conservation and agency stakeholders where information was collected to inform the strategies, stakeholder outreach practices, and timelines. The final brand and outreach plan was developed with input from multiple agency partners and serves as the structure to implement three primary communication strategies, and includes a clear timeline with tactics and goals. Visit the Help Native Fish website.